Project Description

“Koryori Katsura” Logo

  • Main Composition:

    An extremely minimalist layout featuring a vast black background with a single red seal placed at the center. The strong use of negative space enhances the symbolic presence of the brand.

  • Design Features:

    The character “桂” (Katsura) is rendered inside the seal in a traditional seal-script style. This approach conveys heritage, authenticity, and a sense of refined prestige.

  • Color Scheme:

    A simple black and red palette.

    The deep black evokes stillness and luxury, while the red seal emphasizes identity and visual impact.

  • Concept:

    By eliminating unnecessary elements, the design allows the seal alone to represent the brand. It embodies Japanese aesthetic principles such as negative space, simplicity, and quiet sophistication.

  • Overall Impression:

    Calm yet powerful, premium, and memorable.

    Ideal for an intimate, upscale Japanese small-plate (koryori) restaurant seeking a dignified brand identity.