At SANTEN Design, our work combines traditional brush calligraphy with modern digital design.
Here we introduce logo design concepts, case studies, and ideas behind Japanese-style branding.
Whether you are opening a restaurant or launching a new brand, these articles offer useful insights into creating a distinctive logo.
Yakitori Restaurant Logo Design: “IGARASHI” | Traditional Japanese Calligraphy Logo with a Premium Feel
This article introduces the logo design created for the yakitori restaurant “IGARASHI.” The design focuses on expressing a sense of authenticity and refinement, aiming to elevate the brand beyond a casual dining impression and into a more premium category. Design Concept The overall direction of the logo is [...]
Wagyu Japanese Restaurant Logo Design Case Study: “Hakobune” | Traditional Calligraphy Logo with a Premium Aesthetic
In this article, we present a logo design case study for the Wagyu Japanese restaurant “Wagyu Kappo Hakobune.” For Japanese restaurants, especially high-end concepts such as kappo dining, a logo plays a crucial role in communicating the brand’s identity and level of quality. A well-crafted logo can immediately convey [...]
Sushi Restaurant Logo Design Case Study | Traditional and Refined Calligraphy Logo for “Sushi Izumi”
In this article, we present a logo design case study for the sushi restaurant “Sushi Izumi.” The design is based on a concept of refined luxury and traditional aesthetics, expressed through carefully crafted Japanese calligraphy. In sushi restaurant branding, elements such as trust, authenticity, and cleanliness play a crucial [...]
Sushi Kaiseki Restaurant “Musashino” Logo Design Case Study | A Refined and Elegant Calligraphy Logo with Timeless Prestige
A logo for a sushi kaiseki restaurant is not merely a visual element. It represents the atmosphere, philosophy, and level of craftsmanship behind the establishment. Especially in high-end dining, the focus is not on visual excess, but on subtle beauty, quiet presence, and refined simplicity. In this article, we [...]
Japanese Calligraphy Logo Design for a Kappou Restaurant “FUNAISO”
This article introduces a custom calligraphy logo design created for the Japanese kappou restaurant “FUNAISO.” The design focuses on expressing the delicacy and formality of traditional Japanese cuisine, while maintaining a clear and refined visual presence. It combines classical aesthetics with a modern sense of balance, resulting in a [...]
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