At SANTEN Design, our work combines traditional brush calligraphy with modern digital design.
Here we introduce logo design concepts, case studies, and ideas behind Japanese-style branding.
Whether you are opening a restaurant or launching a new brand, these articles offer useful insights into creating a distinctive logo.
Sushi Restaurant Logo Design | Narumi Sushi | A Calligraphy Logo Inspired by Ocean Movement
In sushi restaurant branding, it is not only about expressing a Japanese aesthetic or a sense of refinement. What truly matters is how clearly the concept behind the restaurant is translated into the design. In this case study, we introduce the logo design for Narumi Sushi. The name “Narumi” [...]
Roast Beef Restaurant Logo Design | Japanese Calligraphy Logo “NAGA TADA”
Roast beef is a dish where quality is not defined by appearance alone, but by precision, technique, and consistency over time. The logo design for “NAGA TADA” was created with this understanding in mind— to quietly communicate a brand built on lasting value and honest craftsmanship. The Meaning [...]
Japanese Sushi Logo Design – Calligraphy Branding Case Study “Nishiki”
When designing a logo for a sushi restaurant, it’s important not only to create a visually appealing mark, but also to reflect the atmosphere and concept of the brand. In this case study, we introduce the logo design for “Sushi-dokoro Nishiki.” The concept is based on the meaning of [...]
Authentic Japanese Calligraphy Logo｜Kyoto Fine Dining Brand Identity
In high-end Japanese restaurant branding, a logo is not simply about visual beauty. It must convey trust, refinement, and authenticity— the intangible qualities that define a truly memorable dining experience. When the restaurant is rooted in Kyoto, the logo is expected to embody not only a brand, but also [...]
Japanese Restaurant Logo Design: Authentic Kappo Cuisine Branding “Miyamoto”
In high-end Japanese cuisine restaurants, a logo is more than a visual mark—it defines the restaurant’s identity, philosophy, and level of authenticity. This article presents a Japanese restaurant logo design created for “Miyamoto,” a refined kappo dining concept rooted in authentic Japanese cuisine. The design expresses quiet sophistication through [...]
Teppanyaki Restaurant Logo Design: AKEBONO | Elegant Japanese Modern Branding
When designing a logo for a teppanyaki restaurant, it is essential to express not only Japanese aesthetics, but also a sense of refinement, elegance, and modern sophistication. In this article, we introduce the logo design for the teppanyaki restaurant “AKEBONO.” Inspired by the meaning of “dawn,” “beginning,” and “the [...]
