At SANTEN Design, our work combines traditional brush calligraphy with modern digital design.
Here we introduce logo design concepts, case studies, and ideas behind Japanese-style branding.
Whether you are opening a restaurant or launching a new brand, these articles offer useful insights into creating a distinctive logo.
The Allure of Japanese Gardens
Japanese gardens symbolize Japanese culture with their unique aesthetics and intricate techniques. Ranging from historical gardens dating back to the Nara period to modern gardens with contemporary designs, Japanese gardens exhibit various expressions according to their era. In this article, we will introduce the charm of Japanese gardens and [...]
What is Japanese Poem – Haiku
Haiku(俳句) is a traditional Japanese poetic form, beloved worldwide for its unique beauty and expressiveness. In this article, we will delve into the history of haiku, its basic structure, and the use of seasonal words (季語 kigo), to explore its charm. The History of Japanese Poem Haiku Haikai [...]
Tradition of Japanese Tea Ceremony (Sado)
Sado, also known as the way of tea, is a unique aspect of Japanese culture that is admired worldwide for its deep spirituality and sense of beauty. In this article, we will explore the meaning of the characters in Sado, its history, and the beautiful principles it encompasses, allowing [...]
What is Japanese Traditional House Kominka
Japanese farmhouses are traditional homes that have been passed down through generations, preserving their historic charm and elegance. These homes showcase unique architectural styles and materials, with features varying depending on the time period and region. In this article, we'll explore the allure of Japanese farmhouses and take you [...]
What is Noren : Japanese Tradition and Culture
The world of Japanese design is replete with beauty and tradition, and one element that holds a special place in Japanese culture is the "Noren" (暖簾). These fabric dividers, which have been used for centuries, are a subtle yet essential aspect of Japanese aesthetics. In this blog post, we [...]
“Omakase” Experience in Japanese Cuisine
Japanese cuisine, also known as "Washoku," captivates people around the world with its unique flavors and beautiful presentation. Particularly, the "Omakase" course offered at high-end sushi and kaiseki restaurants is something many people aspire to try at least once. In this article, we will discuss the concept of "Omakase" [...]
